Even as the crowd reeled in disbelief, Bai Xiaochun tossed the axe over to the burly savage. Then he clasped his hands behind his back and stood there with an arrogant, enigmatic expression on his face.
As for the burly savage, he trembled with excitement as he clasped his battle-axe in hand and looked it up and down. He seemed completely stunned and incredulous.
However, Bai Xiaochun didn’t seem very pleased, and even cleared his throat.
When the burly man heard that, he reacted immediately. Casing a reverent glance at Bai Xiaochun, he suddenly shouted, “A god! Simply incredible! This is the most shocking spirit enhancement I've ever seen in my entire life! From six to sevenfold. And it happened in an instant! As of this moment, Grandmaster Bai, I am fully convinced. The Number One Spirit Enhancement Shop Under Heaven definitely lives up to its name! It really is The Number One Spirit Enhancement Shop Under Heaven!!
“Look, everybody! My battle-axe’s sevenfold spirit enhancement is already finished! This place is second-to-none! I'm definitely coming back here in the future!”
Everyone could hear him very clearly. Within moments, strange, amused expressions appeared on the faces of the people in the crowd. This burly man’s acting skills were terrible, and seemed like an obvious advertisement. He even happened to know the spirit enhancer was surnamed Bai, even though they had supposedly never met before….
Bai Hao stood off to the side, smiling wryly. This burly man was most certainly a shill. Bai Hao had come up with this idea, and after getting his Master’s approval, had gone to find an appropriate person to hire. However, the person who had come up with the script was Bai Xiaochun, although Bai Hao had edited it slightly to make it slightly less exaggerated.
Bai Hao had originally suggested that the burly man act a bit more reserved, and not make things so obvious. But now… things were extremely obvious.
Bai Xiaochun wasn't pleased, and was even frowning. However, the reason for his displeasure was that the burly man wasn’t taking things far enough. His original plan had been for the man to first sing the praises of the spirit enhancer, then the shop itself, and then the spirit enhanced item. The entire process was supposed to last for the time it takes an incense stick to burn.
Despite his displeasure, he couldn't say anything about it under the circumstances. He could only stand there and look up into the sky with a profound and reverent look on his face.
The burly man cleared his throat loudly and then paid the soul medicine he owed, then left looking very happy. The people in the crowd exchanged awkward glances, and yet, after a moment passed, someone gritted his teeth and walked into the shop.
The burly man had been a shill, and an obvious one at that. However, the sevenfold spirit enhancement had worked, which was enough for most soul cultivators.
The shop had six customers that day, and only one failure among those six. However, the fact that there had been five successes cause quite a stir.
A success rate like that was astonishing, and therefore, on the second day, there were twenty customers. And things only went on from there. For the following half a month, The Number One Spirit Enhancement Shop Under Heaven caused an enormous commotion in the area.
Word began to spread. Soon, almost everyone in Borough 89 had heard of it. More and more customers came to the shop, and although not every single spirit enhancement succeeded, the success rate of over sixty percent was a wonderful thing to the local soul cultivators. The following month, Bai Xiaochun became so busy that he and Bai Hao decided to make some new rules. For one thing, there was a limit of ten orders per day.
Another thing had to do with vengeful souls. Bai Xiaochun required a lot of vengeful souls to work on his flame conjuring, and although he had a good stockpile, it was still limited. If he wasn't careful, he would run out eventually.
Therefore, the shop opened up another line of business: selling soul medicine. And of course, the currency used to buy them was vengeful souls. To Wildlanders, soul medicine was an essential part of cultivation, and was one of the most common types of business to get into.
As for Bai Xiaochun, he could produce mid-grade and even high-grade soul medicine. That immediately made his shop extremely competitive in the marketplace. After all, among all of the soul medicine shops in Borough 89, only a few offered high-grade soul medicine. But Bai Xiaochun’s shop offered as much as people could purchase, as long as they had enough souls to pay for it.
As a result, Bai Xiaochun’s shop was soon becoming famous in all of the boroughs.
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Chapter
724: The Tree Might Long For Peace, But The Wind Will Never Cease
Business got better and better, to the point where people would line up outside the shop before the doors opened in the morning. Roughly half would come for the spirit enhancements, the other half to purchase high-grade soul medicine.
The benefits of high-grade soul medicine to soul cultivators was almost impossible to put into words. Furthermore, The Number One Spirit Enhancement Shop Under Heaven had all sorts of soul medicines available, to the point where most people were shocked by the variety in stock.
The shop’s popularity grew on a daily basis. Within two months, it had become a top-tier name in Borough 89, and was even the subject of conversation in some of the surrounding boroughs.
Although profits didn’t literally increase every day, it was close. As far as the intake of vengeful souls was concerned, Bai Xiaochun was extremely pleased. As long as things kept going on the way they were, he would be completely set in terms of the souls he needed to work on flame conjuring.
Bai Hao was also very pleased with everything. Although maintaining his role as Bai Xiaochun’s soul slave meant he had to pretend to be stiff and rigid around people, he was still very happy. Whether it was in life or in death, he had almost always been on his own, and had thirsted to interact with people like he was now.
Now that the shop was so popular, he was dealing with lots of customers every day. Although that only involved a bit of basic communication, it was still wonderful as far as he was concerned.
Of course, for the shop to suddenly be incredibly popular incited a bit of jealousy among other nearby shops. Such shops were feeling the pressure, and some of them even tried to cause problems.
However, Bai Hao managed to smooth things out with most of them. He was the type of person who was willing to back down in certain areas as long as business wasn’t affected too negatively.
At first, Bai Xiaochun didn't even notice what was happening. However, as more people came trying to cause trouble, he started to get irritated. That was especially true considering his own cultivation base and status.
“I'm a mighty major general from the Great Wall, and the majordomo of Giant Ghost City. Plus, the Giant Ghost Legion’s sergeant major is my Daoist partner. Fudge! I kidnapped the Giant Ghost King, as well as over a hundred noble and aristocratic chosen in the Necromancer Kettle. I'm just trying to run an honest business here, and I never went around bullying anybody! And now these shrimps dare to come try to push me around?!”
That evening when he closed up shop, he snorted and said to Bai Hao, “Apprentice, starting tomorrow, if anybody comes looking for trouble, you call me, and I’ll take care of them.”
He had been paying attention over the past few days, and had confirmed that most of the people who came to stir up trouble were Nascent Soul and Core Formation cultivators. Because of that, Bai Xiaochun wasn't worried about the situation at all.